This week's SDCC 2026 reveals hit at full force, with McFarlane, Mondo, and Super7 dropping some of the most surprising announcements of the summer alongside a stack of pre-orders that are going to test every collector's budget. Between Mondo's MOTU SDCC exclusives, Threezero's Black Zero, Jada Toys crashing the scene with Invincible Wave 1, and the entire G.I. Joe Classified retro wave hitting shelves, there was genuinely something for every corner of the hobby this week.
McFarlane Toys Marvel Wave 8: Deadpool and Electro 1:10 Scale Figures
McFarlane is stepping into Marvel territory in a bigger way with their Wave 8 lineup, and Deadpool and Electro are the headliners. Both are in the 1:10 scale at $34.99 each, which puts them right in line with the DC Multiverse figures collectors already know. Deadpool makes obvious sense given the film momentum, but the Electro pick shows McFarlane is going deeper into villain territory. August 2026 ship date, pre-orders are live now on Entertainment Earth.
Pre-order at Entertainment Earth
Super7 Super Cyborg 1966 Batmobile (SDCC 2026 Exclusive)
Super7 is doing the 1966 Batmobile as a full-color metallic Super Cyborg for SDCC 2026. It's got spinning wheels, a deployable saw blade, and working bat-lights, which is a surprisingly feature-packed vehicle for what started as a vinyl figure line. The chrome-metallic finish ties it to the camp-classic aesthetic of the '66 show in all the right ways. For Batman vehicle collectors who want something genuinely different on the shelf, this is the pick of the con.
Hasbro G.I. Joe Classified Series: Sgt. Slaughter with Triple T Vehicle
Sgt. Slaughter gets the full Classified treatment and he's bringing the Triple T with him. The combination of Slaughter as a figure and the Triple T as a vehicle is a smart bundle for Hasbro to announce at SDCC given how many collectors have been waiting for classic Joe vehicles in the modern line. If you grew up watching him body-slam Cobra, this one is going to hit different on the shelf. No pricing or ship date confirmed yet but expect it to move fast when pre-orders open.
Magic: The Gathering x Masters of the Universe Secret Lair Super Drop
This one is for the collector who already owns every He-Man figure and is now eyeing the card table. Hasbro is crossing Masters of the Universe into Magic: The Gathering with a Secret Lair Super Drop dropping September 14. The set comes with exclusive MOTU-themed card artwork and a Commander-legal He-Man card, which opens up a whole new way to show off the IP. If you're a collector on either side of that fence, this crossover is worth tracking.
Hiya Toys Mega Man X: Ultimate Armor Version
The Ultimate Armor is X's most powerful form in the series, and Hiya Toys is bringing it into their Exquisite Basic line at 6.1 inches tall. Two display configurations come in the box: a standard mode with firing-effect wings and a Nova Strike build with dedicated wing attachments for that signature finishing move. Three swap-out faces, three hand sets, X-Buster components with effect parts, and a magnetic LED logo badge with three lighting modes (Flash, Breathing, and Steady) round out the accessories. The purple-black body with gold accents and blue armor plating looks exactly how it should. Magnetic feet let you position it on any metal display surface without the included base. Pre-orders are open now.
Storm Collectibles Storm Arena Darkstalkers Lilith 1/12
Storm Collectibles is adding Lilith to the Storm Arena Darkstalkers roster at 1/12 scale with full articulation and a solid accessories package: four pairs of interchangeable hands, an alternate head, a Soul Flash effect accessory, and a figure stand. Lilith's backstory is one of the more interesting in the Darkstalkers universe. Her adoptive father Belial divided her magic into three portions to contain it, and the sealed fragment slowly developed its own consciousness over hundreds of years. The figure captures her design faithfully based on the official images. If you've been building out the Storm Arena Darkstalkers collection, this is the next one to grab. Pre-orders are live now.
UPFinegures The Batman: Batman 1/12 Scale
UPFinegures, formerly known as LPZZ, released official images of their upcoming 1/12 scale Batman from The Batman. Pre-order dates and pricing haven't been announced yet, so this is a first-look at the sculpt. The Reeves-era bat suit has a grounded, tactile quality that works well at 1/12, and it's a good scale for collectors who want it alongside other 1/12 scale DC pieces. Watch for the pre-order announcement once details drop.
Hasbro Street Fighter Movie Figures: Walmart Summer Collector Con Preview
Hasbro is bringing a Street Fighter movie figure wave to Walmart's Summer Collector Con, running July 23 and 24 starting at 10am EDT. Four figures are previewed: Chun-Li, Ryu, Akuma, and Ken at $27.97 each, which suggests roughly a 6-inch scale. These were announced before Toy Fair and a full reveal is likely coming at SDCC Preview Night. Movie-tied Street Fighter figures at that price are worth tracking if you want something accessible in that format.
Playmates Power Rangers Collector Series: Zeo Gold Ranger (Walmart Collector Con)
Playmates Toys is launching a dedicated Power Rangers Collector Series with 6-inch figures, using Walmart's Summer Collector Con (July 23 and 24) as the reveal. The initial lineup covers the full Zeo team: Gold, Blue, Green, Red, Pink, and Yellow Rangers all announced. Playmates has a long history with Power Rangers but a specifically collector-focused line is new direction for them. Leading with Zeo Gold is a smart call for the collector crowd. The event kicks off July 23 at 10am EDT.
Mattel Masters of the Universe Masterverse Vintage Collection Evil-Lyn
Mattel is previewing a Masterverse Vintage Collection Evil-Lyn as part of the Walmart Summer Collector Con lineup (July 23 and 24). Full specs and pricing aren't out yet. The Vintage Collection treatment suits Evil-Lyn well, and MOTU collectors have been getting a strong slate from Mattel this year. More details are expected as the event gets closer.
McFarlane Toys Spawn Q-Fig Blind Box 3.5"
McFarlane Toys has opened pre-orders on a new Spawn Q-Fig blind box series in 3.5-inch format. Blind box means you won't know which figure you're getting at the point of purchase. If you're a Spawn collector who wants a more compact, grab-and-display format outside of the main collector lines, these Q-Figs are worth checking out. Pre-orders are up now through major retailers.
Blokees DC Champion Class: Batman and Catwoman (Hush)
Blokees opened pre-orders for DC Champion Class figures 05 and 06: Batman and Catwoman, both designed around their looks from the Hush storyline. The Champion Class line has been working through key DC character designs, and these two are solid additions. Pre-orders are live now if you're building out the set.
Hasbro G.I. Joe Classified Series: Retro Cardback Wild Bill, Techno-Viper & Grunt
Hasbro's G.I. Joe Classified Series Retro wave is out now, hitting shelves with Wild Bill, Techno-Viper, and Grunt. Each figure runs $27.99 and leans into the original 1980s o-ring color schemes while packing modern articulation. Wild Bill ships with 6 accessories including his aviator sunglasses and signature hat, Grunt comes with 7 including his helmet and XMLR-3A Laser Rifle, and Techno-Viper packs 8, including a field backpack with a connector hose and a holographic projection attachment. All three are available now at multiple retailers.
Buy on Amazon | Buy on Amazon | Buy on Amazon
Super7 Thundercats ULTIMATES: Toy Color Light-up Eyes Lion-O & Mumm-Ra (SDCC 2026 Exclusives)
Super7 is bringing two Thundercats ULTIMATES exclusives to San Diego Comic-Con 2026, both featuring LED light-up eyes in a Toy Color palette. Lion-O and Mumm-Ra each get a fresh colorway that sets them apart from the standard ULTIMATES deco. These are convention-only pieces, available exclusively at Super7 Booth #2343 during the event. Standard ULTIMATES pricing is expected, so plan accordingly if you are attending.
Mattel Jurassic World Hammond Collection: New Dinosaur Pre-Orders
Mattel opened pre-orders on a new wave of Jurassic World Hammond Collection figures, and the lineup spans both standard and colossal sizes. The standard batch includes the Indominus Rex, Scorpios Rex, Dilophosaurus, Mutadon, and Aquilops Dolores at $17.99 each, all at 3.75-inch scale with articulated joints and photo-realistic eyes. The Mutadon also comes with a swappable set of wings for alternate display. On the larger end, the Colossal Distortus Rex runs $75.99 and the Colossal Chomp Giganotosaurus is $61.99, with all figures shipping in August 2026.
Jada Toys Invincible Wave 1: Invincible, Conquest & Kid Omni-Man Figures
Jada Toys is entering the Invincible action figure space with Wave 1, covering three characters: Invincible, Conquest, and Kid Omni-Man. All three are 6-inch scale figures priced at $29.99 each, with shipping expected in November 2026. Pre-orders are live now at multiple retailers. Good character selection for a first wave, hitting the main hero alongside a pair of major villains from the Amazon Prime series.
Pre-order at Entertainment Earth | Buy on Amazon
Storm Collectibles Storm Arena Darkstalkers Lilith 1/12 Scale Figure Preview
Storm Collectibles dropped a first look at Lilith from Darkstalkers, heading into their Storm Arena 1/12 scale line. It is an early preview, just an image reveal with more specs still to come. Storm's work on Street Fighter figures in this same line has been tight so far, so this one is worth watching if you are into the Darkstalkers roster. No price or release date has been announced yet.
Mondo Masters of the Universe 200X Keldor 1/12 Scale Figure (SDCC 2026)
Mondo is bringing their 200X Masters of the Universe detail down to 1/12 scale with this Keldor exclusive dropping at SDCC 2026. The figure ships with iconic weapons, a detailed environmental base, fabric cape, acid vial, and swappable portraits and hands, which is a loaded accessory count for a 1/12 release. It goes live online July 22 at 10 AM CT via MondoShop.com and at the Mondo SDCC booth in Hall G, #5137. The first 1,500 units purchased ship in October 2026, with the rest following in February 2027, so if you want early shipping you need to move fast on the 22nd.
Mondo Masters of the Universe Flocked Panthor 1/6 Scale Figure (SDCC 2026)
Mondo's MOTU SDCC double-drop continues with a 1/6 scale flocked Panthor measuring 18 inches long and 12 inches tall. The figure ships with removable armor and swappable heads, giving you display options right out of the box. Same window as Keldor: July 22 at 10 AM CT online and at the Mondo booth in Hall G, #5137 at the convention. MOTU fans chasing both pieces should plan their cart accordingly because these are timed exclusives and supply will be limited.
Hasbro Marvel Legends Series 6-Inch Marvel's Box BAF Wave Available Now
The Marvel Legends Box Build-A-Figure wave is officially available now at major retailers. The wave includes U.S. Agent in Force Works gear, Lady Deadpool, Psylocke, Ghost Rider Robbie Reyes, Ultimate Wolverine, Dark Avengers Hawkeye, and Marvel's Marrina, each retailing at $27.99 individually. A full case assortment runs $223.99 for those building the Box BAF the fast way. This is a genuinely deep Marvel wave that covers some long-overdue character slots.
Pre-order at Entertainment Earth | Buy on Amazon
McFarlane Toys DC Multiverse Sinestro, Black Adam, Brainiac, and Kid Flash Pre-Orders
McFarlane Toys opened pre-orders today on four new DC Multiverse figures: Sinestro in his Classic look, Black Adam in Modern Age deco, Brainiac Classic, and Kid Flash Classic. Each figure is priced at $26.99 with an expected ship date of August 2026. That's a stacked wave of DC heavy-hitters, and the Brainiac Classic in particular stands out given the character's recent profile boost from the Superman: Man of Tomorrow film news. Pre-orders are live now at Entertainment Earth and Amazon.
Pre-order at Entertainment Earth | Buy on Amazon
Jada Toys Invincible Wave 1: Invincible, Conquest, and Kid Omni-Man Pre-Orders
Jada Toys dropped pre-orders on their Invincible Wave 1 lineup today, covering Mark Grayson in his Season 3 blue and black suit, the ruthless Viltrumite Conquest, and Kid Omni-Man with interchangeable face plates and hair pieces. The 1:12 scale figures carry screen-accurate sculpting and character-specific accessories designed to recreate battles from the Amazon animated series. Each figure runs $29.99 with estimated delivery in November 2026. Pre-orders opened July 14 at 9 AM PST through Entertainment Earth and Amazon.
Pre-order at Entertainment Earth | Buy on Amazon
Threezero Mega Man X MDLX Black Zero 1/12 Scale Figure
Threezero's MDLX line adds Black Zero to the Mega Man X roster, and this one looks like a standout in the series. The figure stands approximately 4.9 inches tall on a die-cast metal frame with around 36 points of articulation, sporting a striking black and white finish with gold accents, printed eye patterns, and transparent body parts. Accessories include a Black Zero Buster forearm, two interchangeable faceplates, three pairs of hands, magnetic soles, the signature Z-Saber, X5 color blades, and two X6 color blades, giving collectors the tools to recreate his X5 and X6 combat looks. A strong pickup for Mega Man X fans who already have the standard Zero.
Pre-order at Entertainment Earth | Buy on Amazon
McFarlane Toys Batman: The Animated Series Wave 2 Q-Fig Blind Box Figures
McFarlane Toys and QMx are continuing their Batman: The Animated Series Q-Fig collaboration with Wave 2 blind box 3.5-inch figures now available for pre-order. The stylized chibi-style sculpts bring the iconic BTAS character designs into a fun format, and the blind box format means there's a chase element for completionists. Wave 1 covered the core cast, so Wave 2 should push deeper into the villain and supporting character roster. Pre-orders are open at BigBadToyStore now.
Pre-order at Entertainment Earth
Super7 Pink Glitter Godzilla (2004) Super Kaiju and GID ReAction Figures (SDCC 2026)
Super7 announced two Godzilla SDCC 2026 exclusives: a Pink Glitter Godzilla (2004) Super Kaiju figure and a set of Glow-in-the-Dark ReAction figures covering Mechagodzilla (1993) and Godzilla (1989). The GID ReAction figures lean into the classic retro format Super7 does well, and the pink glitter Super Kaiju is the kind of weird-fun exclusive that tends to move fast at conventions. Both arrive in Japanese-inspired packaging that makes them shelf-ready right out of the box. SDCC booth details and online availability windows should follow as the convention date approaches.
Pre-order at Entertainment Earth
Hasbro Kenner Classics Real Ghostbusters Ecto-Glow Glow Copter Vehicle (SDCC 2026)
Hasbro Pulse has listed the Kenner Classics Real Ghostbusters Ecto-Glow Glow Copter as an SDCC 2026 exclusive, though it isn't available for purchase quite yet. The Ecto-Glow line applies a glow-in-the-dark treatment to the classic Real Ghostbusters aesthetic, and a vehicle to go with the figures is a welcome addition to that lineup. Ordering details will go live once Hasbro opens the window, so keep an eye on Hasbro Pulse if you're planning to grab it. The RGB Kenner Classics line has been a nostalgia hit, and a vehicle exclusive is exactly the kind of thing that sells out quickly.
Master Replicas Star Trek: Picard Data (Season 3) 4.5-Inch Scale Figure
Master Replicas is launching a new 4.5-inch action figure line spanning modern Star Trek shows, with Lieutenant Commander Data from Star Trek: Picard Season 3 as one of the first releases. The figure stands 4.5 inches (11.4cm) tall in plastic with multiple articulation points, dressed in his Season 3 uniform and packed with a tricorder and display base. It's good to see Picard Season 3 Data getting a dedicated figure; that final season gave the character a meaningful send-off, and a proper collectible to mark it makes sense. Pre-order details are available now through BigBadToyStore.
McFarlane Toys DC Multiverse Sinestro, Brainiac, Kid Flash, and Black Adam
McFarlane just opened pre-orders for four new DC Multiverse 7-inch figures: Sinestro in his classic uniform, Brainiac in his classic look, Kid Flash, and Black Adam in his modern age costume. All four run $26.99 each with an August 2026 ship date. The wave mixes classic and modern-age interpretations across the lineup, which is a nice change from wave-specific costume themes. Pre-orders are live now through BigBadToyStore, Entertainment Earth, and Nerdzoic.
Pre-order at Entertainment Earth | Buy on Amazon
Jada Toys Invincible Wave 1
Jada Toys revealed their Invincible 1/12 scale figure line today, and Wave 1 opens with three characters. It covers Mark Grayson in his Season 3 blue-and-black suit, Conquest the Viltrumite warrior, and Kid Omni-Man who comes with interchangeable face plates and hair pieces. Jada is building these with premium articulation, screen-accurate sculpts, and character-specific accessories for each figure. Pre-orders open Tuesday, July 14 at 9AM PST through BigBadToyStore, Entertainment Earth, and Nerdzoic.
Pre-order at Entertainment Earth | Buy on Amazon
Hasbro G.I. Joe Classified: SDCC 2026 Exclusives
Hasbro revealed two G.I. Joe Classified Series exclusives heading to San Diego Comic-Con 2026. The first is Shipwreck vs Cadet Deming (Series 205), a two-figure set subtitled 'There's No Place Like Springfield.' The second is Fatal Fluffies (Series 204). Both are listed on Hasbro Pulse as coming to SDCC, but pricing and ordering details aren't posted yet.
Kenner Classics Real Ghostbusters Ecto-Glow Glow Copter: SDCC 2026 Exclusive
Hasbro is bringing a Kenner Classics Real Ghostbusters exclusive to SDCC 2026: the Ecto-Glow Glow Copter Vehicle. The glow-in-the-dark treatment is the defining feature of the Ecto-Glow sub-line, and this vehicle exclusive carries that forward for the show. It's currently listed on Hasbro Pulse (product code G33461L00) but not yet available to order. Pricing and details should follow as San Diego gets closer.
Funko Scream Devil Ghost Face: Entertainment Earth Exclusive
Funko and Entertainment Earth dropped a new Scream exclusive today: Devil Ghost Face, figure #2114. It's a variant that puts Ghost Face in a devil costume with a pitchfork as the signature accessory. The figure stands about 4 inches tall and comes in window-box packaging as a Limited Edition EE Exclusive. Pre-orders are live now at Entertainment Earth.
Super7 G.I. Joe ReAction+ Ninja Force: Target Exclusives
Super7 has three new G.I. Joe ReAction+ figures heading exclusively to Target: Ninja Force Cobra Commander, Ninja Force Snake-Eyes, and Tiger Force Wild Bill. Early reports suggest Tiger Force Wild Bill may already be turning up on west coast shelves, while the Ninja Force releases have not hit retail yet. All three stay in the ReAction+ format collectors know from the main Super7 G.I. Joe line.
Super7 G.I. Joe ReAction+ Cobra Flight Pod: SDCC 2026 Exclusive
Super7 is releasing the G.I. Joe Cobra Flight Pod, known to fans as the Trubble Bubble, in their ReAction+ line. The standard version is a BigBadToyStore exclusive, while a Tiger Force colorway is heading to San Diego Comic-Con 2026. Both come packed with a Tele-Viper figure. A vehicle at the ReAction+ scale is a genuine treat for G.I. Joe collectors who have been building out the line.
McFarlane Toys Spawn Q-Fig Blind Box Figures
Spawn is getting the Q-Fig blind box treatment from McFarlane. The figures are 3.5 inches, with preorders opening July 13. Spawn's cape, chains, and signature silhouette should translate to the Q-Fig chibi format in some interesting ways.
McFarlane Toys Batman: The Animated Series Q-Fig Blind Box Figures: Wave 1
McFarlane is launching Batman: The Animated Series Wave 1 in the Q-Fig blind box format. These are 3.5-inch stylized figures with preorders opening July 13. The BTAS art style translates naturally to the compact Q-Fig proportions. Which character you pull is the luck of the draw.
McFarlane Toys Batman: The Animated Series Q-Fig Blind Box Figures: Wave 2
Wave 2 of the BTAS Q-Fig line opens for preorder July 13 alongside Wave 1. Same 3.5-inch blind box format, a different set of characters from the animated series. Running two waves simultaneously gives collectors a broader spread of characters from day one.
Pre-order at Entertainment Earth
McFarlane Toys DC Multiverse Gold Label Hal Jordan: White Lantern (SDCC 2026 Exclusive)
McFarlane's SDCC 2026 exclusive lineup includes Hal Jordan in the White Lantern suit, a Gold Label figure available through UCC Distributing at booth #5613 on the show floor. Not attending San Diego? Keep an eye on the secondary market, because SDCC Gold Labels rarely see a wide retail release. The McFarlane panel on Friday July 24 at 1pm PDT is also worth watching, with promised first looks at upcoming DC, Fallout, God of War, Poppy Playtime, Marvel, and Spawn figures. Community chatter is pointing to Star Sapphire, Hawk and Dove, and multiple Hush-themed DC Multiverse variants still waiting for announcements.
Tamashii Nations S.H.MonsterArts Godzilla vs Evangelion Test Type-01 G: Awakening Form
Tamashii Nations went full crossover territory with the S.H.MonsterArts Godzilla vs Evangelion Test Type-01 G Awakening Form. The design blends Unit-01's signature purple frame with Godzilla's black colorway, gradient dorsal fins on the back, and a metallic red core on the chest. It stands 5.9 inches in ABS and PVC with articulation built for wide stances and roar poses. Accessories include an atomic breath effect part, alternate horn pieces, and a display base. For collectors sitting at the crossroads of kaiju and mecha, this one is worth a pre-order.
McFarlane Toys Gaming Edition Fallout: Paladin Danse, Joshua Graham and T-45 Power Armor
Three McFarlane Gaming Edition Fallout figures opened pre-orders as part of the same wave. Paladin Danse from Fallout 4 comes in T-60 Power Armor with a removable helmet and extra hands. Joshua Graham, the Burned Man from Fallout: New Vegas, includes extra hands, a gun, and a base. The third figure is the T-45 Power Armor from Fallout 76, a GameStop exclusive. Paladin Danse and Joshua Graham are both 7-inch scale and available on Amazon now.
Mondo TMNT: Glow-in-the-Dark Slash Soft Vinyl (SDCC 2026 Exclusive)
Mondo's SDCC 2026 TMNT slate includes Slash in glow-in-the-dark soft vinyl, representing the Dimension X nemesis with a full weapons set: Mutant Mace, Psycho Sai, Nasty Nunchuku, and Razor-Spiked Gnarly Knife. All four can be held or holstered for different display options. This one drops July 22 at 10 AM CT on MondoShop.com. SDCC Mondo soft vinyl figures tend to move fast at launch, so mark the calendar.
Mondo TMNT: Undercover Turtles Soft Vinyl Set (SDCC 2026 Exclusive)
The second Mondo TMNT SDCC 2026 release is the Undercover Turtles set: all four turtles in disguise, rendered in soft vinyl with swappable fabric trench coats and fedoras, plus their signature weapons. This one also drops July 22 at 10 AM CT on MondoShop.com alongside the Slash GITD figure. If you are targeting both Mondo TMNT exclusives this year, you are shopping the same day.
Mattel Masters of the Universe Movie Origins: Teela and Skeletor (2026 Movie)
Mattel's Movie Origins line for the 2026 Masters of the Universe film is expanding with Teela and Skeletor at 5.5 inches, both based on their live-action movie looks. Pre-orders are up at Target now. These are movie-accurate designs so they will sit differently on a shelf than the classic Origins tooling, which makes for an interesting comparison if you have both versions.
Mattel Brick Shop Masters of the Universe: Buildable Skeletor Bust
Mattel Brick Shop is bringing Skeletor's skull to the construction category with a 503-piece buildable bust. Three interchangeable face designs cover the classic cartoon look, Origins, and Legends versions, and red LED eyes light up through a built-in brick mechanism. The completed piece measures about 7.70 by 7.66 inches, comes with a display stand and a metal nameplate, and the jaw and facial features are posable. Pre-orders are live through Mattel Creations.
Blokees Neon Genesis Evangelion: Production Model Custom Type-08a Legend Edition
The Blokees Evangelion Production Model Custom Type-08a arrives in its Legend Edition form with 258 snap-fit pieces and pre-painted parts. No tools or glue needed. The figure stands about 6.5 inches with full-body articulation, two-stage hinge joints, and a back panel that opens. Full weapons and accessories are included. For collectors who want a posable Eva unit without committing to a traditional model kit build, this fills that gap.
That's Figure Friday
That's everything worth knowing from this week's toy news cycle. If any of these reveals got your wheels turning on a custom commission, hit us up on the commission page — we do custom 3D printing, hand painting, and laser engraving right here in the studio. See you next week!
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